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Employee retention is a major factor in determining the overall success of your organization, especially in the competitive oil and gas industry. Keeping your best employees both professionally satisfied and inspired helps to engender their loyalty, but accomplishing this ranges from an art to a science. Sometimes, simply acknowledging their hard work goes a long… Read more »

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Having a well-defined hiring process — and executing it — is vital for any business to successfully meet its staffing needs. Not performing the right kind of upfront analysis on your current and future hiring levels can lead to disorganization when it comes time to actually advertise an open position. You can be sure any… Read more »

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More and more companies are leveraging the phone interview for an initial screen before bringing candidates in for a face-to-face meeting. In most cases, your interview is with someone in HR, but some technology companies conduct phone technical interviews. Whatever the reason for scheduling an interview over the phone, it’s important that you are on… Read more »

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When businesses create a plan to brand themselves, they often focus just on front-end marketing.  But for branding to be effective, it must be carried through from initial contact through every aspect of customer touch in order to be effective. Customer service is a part of branding as well.  The way that customers are treated… Read more »